Archive - Business for The Rest of Us

Creating Your MVP

You won't know what your company should really be "about" until your customers tell you.

Feb 26 •

Why It’s Better to Bootstrap Your Business

The Bootstrapper’s Bible. Because outside money is all downside.

Feb 13 •

Reader Question: How Much Should I Spend on Advertising?

Fernanda asks, “How much should I spend on marketing my business?” How much money do you want to make, Fernanda? I say that because you can have the…

Feb 6 •

January 2024

What Is Your Business About?

Starting, made easier.

Jan 27 •

August 2023

Are You Ready to Pitch Real Investors?

Get these twelve issues squared away and you should be ready.

Aug 25, 2023 •

January 2022

How Effective Is Your Marketing?

Tapping into the power of infinite gain

Jan 3, 2022 •

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